Tack Named as Adrian Awards Judge

Troy, NY – Tourism branding and destination advertising agency Wanderlust announced today that its EVP Image & Identity, Sara Tack, has again been selected to judge the 2009 Adrian Awards. Ms. Tack was chosen as a member of this year’s Adrian Awards Advisory Board for her client experience in destination branding and advertising design in the hospitality, travel and tourism industry. The Adrian Awards are renowned as the “Oscars” of travel and hospitality marketing, recognizing the best advertising, public relations and Web marketing in the category.

“I’m proud to be part of this prestigious event again this year,” states Tack, “and I look forward to helping the board select the best destination and travel tourism marketing of 2009.” The 19th annual Adrian Awards will be the largest travel marketing awards event in the world. The competition is part of the ongoing efforts of Hospitality Sales and Marketing Association International (HSMAI) to recognize best practices in hospitality internet marketing. Industry professionals can view platinum and best-of-show work in the HSMAI Adrian Awards Winners’ Online Gallery.

HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, and bringing together customers and members at annual events, including HSMAI’s Affordable Meetings®. Founded in 1927, HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region. For more information on HSMAI, visit www.hsmai.org. 

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