If you follow this blog, you know I have a high degree of respect for the Southwest Airlines brand. Apparenty I am not the only one who feels that way.  [more]

Why any tourism marketer would want a website using a technology that keeps a portion of their prospective visitors from being able to view it is beyond me.

It's tough right now in the travel industry. Why would anyone try and make it even more difficult to attract business? But alas, there isn’t a day that goes by when I don't run into a destination website that I can’t view on my iPhone - because it uses Flash.  [more]

Over the course of the last year I have found myself speaking at events about a topic near and dear to my heart: how to get found on the internet. Typically, the discussion touches on a variety of topics: the interconnectedness of the internet, thought leadership, social media, blogs, inbound link building, search engine marketing, search engine optimization and their relationships with an overall marketing plan.  [more]

While in the Baggage Check phase of a tourism branding project for the Chickasaw Nation, an interesting discussion has been sparked about authenticity as it relates to native cultural tourism...  [more]